Client : Renault Alpine
After a 35-year absence, Alpine returned to Le Mans to reveal a new show car. This led to an innovative web experience where everyone could follow the reveal live from different points of view.
Activation reveal + Print campaign / France
After a 35-year absence, Alpine returned to Le Mans to reveal a new show car. This led to an innovative web experience where everyone could follow the reveal live from different points of view.
Activation reveal + Print campaign / France
Photographer : Greg White
Set design : Etienne Bardelli
Agency : Sid Lee Paris
Set design : Etienne Bardelli
Agency : Sid Lee Paris
